Product Hub Wins Best Data Solution at the 2026 MRS Oppies Awards
Product Hub has been named the winner of the Best Data Solution category at the 2026 MRS Operations Awards (Oppies), recognizing the platform's innovative approach to helping brands turn product testing data into clear, actionable insight.
The award celebrates the way Product Hub brings together study setup, standardized reporting, interactive dashboards and accessible analytics to help research, insights and innovation teams make faster, more confident product decisions. Built specifically for the CPG industry, the platform was designed to move beyond traditional project-based reporting and create a more connected approach to product testing, where insights can be shared, compared and built upon over time.
The win reflects Product Hub's core belief that product testing data should continue creating value long after a project has been completed. By giving teams a centralized place to access results, track learning and uncover patterns across studies, the platform helps organizations make smarter decisions and get more from every test they run.
In addition to winning Best Data Solution, Product Hub's entry in the Innovation & Enterprise Award category received a Highly Commended recognition by the judges, highlighting the platform's broader role in making robust product testing more accessible, scalable and easier to act on for brands around the world.
Commenting on the achievement
Dan Jenkins, Global Head of Product Hub, said:
Laura Smith, Global Head of Marketing, added:
Organized by the Market Research Society (MRS), the Oppies Awards celebrate excellence across research operations, data, technology and innovation. The awards recognize the people, teams and organizations that are helping move the insights industry forward through new ideas, operational excellence and measurable impact.
For Product Hub, the Best Data Solution win represents more than just industry recognition. It is a celebration of the platform's growth, the dedication of the team behind it and the trust clients continue to place in the platform. As Product Hub continues to evolve, the award provides further validation of its mission to help brands transform product testing data into better decisions, stronger products and more successful innovation.