Sensory Portrait™.
Generate objective diagnostics that unpack the key discriminatory sensory touchpoints of your product. When linked with consumer data, identify opportunities to optimize and assets to protect. Powered by MMR's trained sensory science panels.
Up to 6 products
Timings: 2-3 days
Can be used with all product solutions
Powered by MMR, trusted by leading brands:
The problem
Consumer diagnostics can often be polarized, ambiguous, or even misleading, leaving marketing and insights teams uncertain about next steps. Enhance your product research by incorporating sensory testing - providing expert, objective diagnostics for clearer, more actionable direction.
The solution
Powered by MMR's expert sensory panels, Sensory Portrait™ is a streamlined solution to sensory research. It evaluates 10-12 key sensory touchpoints that differentiate your samples from competitors or prototypes. This targeted approach helps shape future product development and inform marketing strategies.
The advantage
This next-generation sensory solution is enhanced by AI, boosting efficiency and enabling a more agile way to harness panel expertise. Sensory Portrait™ seamlessly integrates as an add-on to our automated product testing solutions, delivering sharper insights without added complexity.
What you get.
Sensory Portrait™
PCA maps, spider plots and mean scores show product intensities on up to 12 discriminating attributes.
Consumer Preference Links
Linkages to consumer liking when run with 4+ products, providing actionable optimization guidance for R&D teams.
Our work.
What we’ve been working on recently
Endorsed by industry leaders.
Product Hub has completely transformed the way we run our projects. The fast turnaround time and built-in templates, mean we can easily repeat studies without starting from scratch. Plus, having everything in the platform means we can easily access our data without searching multiple files at multiple places. It’s a game-changer!
Business Development Director, Thai Coconut
The Product Hub platform didn’t just make the process efficient – it elevated the quality of insights we could gather. The ease of set-up, real-time analytics, and enhanced respondent experience ensured that every detail was captured and analyzed effectively.
Associated British Foods
The timely data provided by Product Hub facilitated our retail listing discussions and boosted our confidence to invest in a sampling marketing strategy, helping us get the product into the hands of consumers.
Chief Operating Officer, Jade & Joy
Such thorough, fantastic and useful data for a small brand like ours.
Lisa Macfarlane, Founder & CEO The Gut Stuff
